Challenge
The original "Welcome to Long Jetty" mural had become badly damaged over time. Janelle and Peter Moran of Ray White Long Jetty, owners of the building, wanted a new design that could revitalise the wall and restore it as a landmark for the strip.
Solution
We designed and painted a fresh "Welcome to Long Jetty" mural to replace the damaged original, then extended the illustration style into branding, merchandise and packaging — giving the wall a new lease of life and the precinct a consistent identity that carries beyond the mural itself.
Delivery
Signage
Art Direction
Illustration
Merchandise
